The role of intergrated marketing communication leveraging on brand switching: a case of the telecommunication sector in kenya / Maina Michael Kabutu
Material type:
TextSeries: Summited in partial fullfilment of the requirement for the final; year research project of the bachelor of commerce degree programme Kca universityPublication details: Nairobi : KCA University 2012Description: xv, 71 p. : ill.; 29 cmISBN: - 1000504
- COM 004/14
Reviews from LibraryThing.com:
| Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Main Long
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KCA Kitengela Campus Library | Non-fiction | COM 004/14 (Browse shelf(Opens below)) | com 004/14 | Available | KIT14050935 |
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