The KCAU Library

Global strategic management :

Vernon-Wortzel, Heidi

Global strategic management : the essentials / Heidi Vernon-Wortzel, Lawrence H. Wortzel. - 2nd ed. - New York : Wiley, c1990. - xiii, 545 p. : ill. ; 24 cm.

Includes bibliographical references and index.

0471617881

90044777


International business enterprises--Management.
International business enterprises--Planning.
Strategic planning.
International economic relations.

HD62.4 / .V483 1990

658.4/012
KCAU Library,
KCA University ,
Thika Road Ruaraka
P. O. Box 56808 – 00200 Nairobi, Kenya

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