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Marketing success stories /

Marketing success stories / edited by Michael Cant and Ricardo Machado. - 6th ed. - Cape Town : Oxford University Press, 2008. - 241 p. : ill. ; 22 cm.

Includes bibliographical references.

ISBN: 9780195989571

Subjects--Topical Terms:
Marketing--South Africa

LC Class. No.: HF5415.12.S75 / M38 2008

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