ABC's of relationship selling /
Futrell, Charles.
ABC's of relationship selling / Charles M. Futrell. - 5th ed. - Boston : Irwin/McGraw-Hill, c1997. - xviii, 456 p. : ill. ; 26 cm. - The Irwin/McGraw-Hill series in marketing .
"Fortrell student success CD-ROM enclosed ... includes an interactive student tutorial which highlights the key concepts addressed in the text"--P. [4] of cover.
Includes bibliographical references and index.
0256201986
99012833
Selling.
HF5438.25 / .F868 1997
658.85
ABC's of relationship selling / Charles M. Futrell. - 5th ed. - Boston : Irwin/McGraw-Hill, c1997. - xviii, 456 p. : ill. ; 26 cm. - The Irwin/McGraw-Hill series in marketing .
"Fortrell student success CD-ROM enclosed ... includes an interactive student tutorial which highlights the key concepts addressed in the text"--P. [4] of cover.
Includes bibliographical references and index.
0256201986
99012833
Selling.
HF5438.25 / .F868 1997
658.85