Think like your customer :
Stinnett, Bill.
Think like your customer : a winning strategy to maximize sales by understanding how and why your customers buy / Bill Stinnett. - New Delhi : Tata McGraw-Hill, c2005. - xxiv, 261 p. : ill. ; 23 cm.
includes bibliographical references and index
0071441883
2004019679
Consumer behavior.
Selling.
Customer relations.
Customer loyalty.
HF5415.32 / .S75 2005
658.8/342
Think like your customer : a winning strategy to maximize sales by understanding how and why your customers buy / Bill Stinnett. - New Delhi : Tata McGraw-Hill, c2005. - xxiv, 261 p. : ill. ; 23 cm.
includes bibliographical references and index
0071441883
2004019679
Consumer behavior.
Selling.
Customer relations.
Customer loyalty.
HF5415.32 / .S75 2005
658.8/342