The KCAU Library

Principles of marketing / (Record no. 2715)

MARC details
000 -LEADER
fixed length control field 00853cam a2200265 a 4500
001 - CONTROL NUMBER
control field 13500243
003 - CONTROL NUMBER IDENTIFIER
control field KE-NaKCAU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160616154230.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 040224s2002 enka b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2004269767
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0139570020
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency KE-NaKCAU
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .K636 1999
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/0094
Edition number 20
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
9 (RLIN) 2229
245 00 - TITLE STATEMENT
Title Principles of marketing /
Statement of responsibility, etc Philip Kotler, Gary Armstrong
250 ## - EDITION STATEMENT
Edition statement 8th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Upper saddle river, N. J. :
Name of publisher, distributor, etc Prentice Hall,
Date of publication, distribution, etc 1999.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 635 p. :
Other physical details col. ill. ;
Dimensions 29 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
9 (RLIN) 201
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c origcop
d 2
e ncip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Inventory number Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
    Library of Congress Classification     Non-fiction Town Campus Library Town Campus Library   17/02/2015 India 2000.00 17244/10 17244/10 15 9 HF5415 .K636 1999 Z00034539 11/06/2019 04/06/2019 2000.00 17/02/2015 Main Short
    Library of Congress Classification     Non-fiction KCA Kisumu Campus KCA Kisumu Campus   11/09/2012 India 2000.00 2271/07 2271/07 9 1 HF5415 .K636 1999 Z00032646 06/11/2019 03/10/2019 2000.00 11/09/2012 Main Short
    Library of Congress Classification     Non-fiction KCA Kisumu Campus KCA Kisumu Campus   11/09/2012 India 2000.00 2585/08 2585/08 14 2 HF5415 .K636 1999 Z00032645 14/06/2018 07/06/2018 2000.00 11/09/2012 Main Short
    Library of Congress Classification     Non-fiction Martin Oduor-Otieno Library Martin Oduor-Otieno Library This item is located on the library ground floor 19/07/2012 India 2000.00 18687/10 18687/10 41 8 HF5415 .K636 1999 Z00040157 07/12/2021 01/11/2021 2000.00 19/07/2012 Main Short
    Library of Congress Classification     Non-fiction Martin Oduor-Otieno Library Martin Oduor-Otieno Library This item is located on the library ground floor 19/07/2012 India 2000.00 11589/07 11589/07 46 13 HF5415 .K636 1999 Z00003462 11/03/2020 04/03/2020   19/07/2012 Main Short
    Library of Congress Classification     Non-fiction Martin Oduor-Otieno Library Martin Oduor-Otieno Library This item is located on the library ground floor 19/07/2012 India 2000.00 14307/08 14307/08 50 17 HF5415 .K636 1999 Z00008650 05/12/2018 03/12/2018 2000.00 19/07/2012 Main Short
    Library of Congress Classification     Non-fiction Martin Oduor-Otieno Library Martin Oduor-Otieno Library This item is located on the library ground floor 15/08/2012 India 2000.00 15638/08 15638/08 27 6 HF5415 .K636 1999 Z00010527 29/03/2023 25/03/2023 2000.00 15/08/2012 Main Short
KCAU Library,
KCA University ,
Thika Road Ruaraka
P. O. Box 56808 – 00200 Nairobi, Kenya

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