Marketing planning guide / (Record no. 6589)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00893cam a2200301 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 1043455 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KE-NaKCAU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20121121095909.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 911106s1991 nyu b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 90027355 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8172249241 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)22907299 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | KE-NaKCAU |
| Modifying agency | DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | .S874 2002 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8/02 |
| Edition number | 20 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF5415.13 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | .S874 2002 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing planning guide / |
| Statement of responsibility, etc | Robert E. Stevens ...[et al.]. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Mumbai : |
| Name of publisher, distributor, etc | Jaico Publishing house, |
| Date of publication, distribution, etc | c2002. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 343 p. ; |
| Dimensions | 22 cm. |
| Other physical details | ill. ; |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management. |
| 9 (RLIN) | 10313 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Stevens, Robert E |
| 9 (RLIN) | 10314 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Loudon, David L. |
| 9 (RLIN) | 2887 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wrenn, Bruce |
| 9 (RLIN) | 10315 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Warren, William E. |
| 9 (RLIN) | 10316 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | Martin Oduor-Otieno Library | Martin Oduor-Otieno Library | This item is located on the library first floor | 21/11/2012 | India | 2000.00 | 1 | 1 | HF5415.13 .S874 2002 | KCA005498 | 15/11/2014 | 18/10/2014 | 2000.00 | 21/11/2012 | Main Long |