Analysis for strategic marketing / (Record no. 9985)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00919cam a2200265 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 4014615 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KE-NaKCAU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20131111122836.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 970320s1998 maua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 97003230 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0321001982 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | KE-NaKCAU |
| Modifying agency | DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .R3242 1998 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8/02 |
| Edition number | 21 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Rao, Vithala R. |
| 9 (RLIN) | 16580 |
| 245 10 - TITLE STATEMENT | |
| Title | Analysis for strategic marketing / |
| Statement of responsibility, etc | Vithala R. Rao, Joel H. Steckel. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Reading, Mass. : |
| Name of publisher, distributor, etc | Addison-Wesley, |
| Date of publication, distribution, etc | c1998. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii, 514 p. : |
| Other physical details | ill. ; |
| Dimensions | 24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 9 (RLIN) | 201 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Steckel, Joel H. |
| 9 (RLIN) | 4831 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ocip |
| f | 19 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Serial Enumeration / chronology | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Shelving location |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | KCA Kitengela Campus Library | KCA Kitengela Campus Library | 11/11/2013 | India | 2000.00 | 14046/08 | 14046/08 | HF5415 .R3242 1998 | Z00008443 | 11/11/2013 | 2000.00 | 11/11/2013 | Main Long | ||||||
| Library of Congress Classification | Non-fiction | KCA Kitengela Campus Library | KCA Kitengela Campus Library | 11/11/2013 | India | 2000.00 | 17780/10 | 17780/10 | HF5415 .R3242 1998 | Z00035323 | 11/11/2013 | 2000.00 | 11/11/2013 | Main Long | ||||||
| Library of Congress Classification | Non-fiction | KCA Kitengela Campus Library | KCA Kitengela Campus Library | 27/02/2014 | India | 2000.00 | 17783/10 | 17783/10 | HF5415 .R3242 1998 | Z00035346 | 27/02/2014 | 2000.00 | 27/02/2014 | Main Long | ||||||
| Library of Congress Classification | Non-fiction | Martin Oduor-Otieno Library | Martin Oduor-Otieno Library | 11/11/2013 | India | 2000.00 | 14129/08 | 14129/08 | HF5415 .R3242 1998 | Z00008507 | 11/11/2013 | 2000.00 | 11/11/2013 | Main Long | This item is located on the library first floor | |||||
| Library of Congress Classification | Non-fiction | Martin Oduor-Otieno Library | Martin Oduor-Otieno Library | 11/11/2013 | India | 2000.00 | 14045/08 | 14045/08 | HF5415 .R3242 1998 | Z00008441 | 11/11/2013 | 2000.00 | 11/11/2013 | Main Long | This item is located on the library first floor | |||||
| Library of Congress Classification | Non-fiction | Martin Oduor-Otieno Library | Martin Oduor-Otieno Library | 11/11/2013 | India | 2000.00 | 19583/10 | 19583/10 | HF5415 .R3242 1998 | Z00037249 | 11/11/2013 | 2000.00 | 11/11/2013 | Main Long | This item is located on the library first floor |