Blink : the power of thinking without thinking / Malcolm Gladwell.
Material type:
TextPublication details: New York : Penguin books, 2007.Description: viii, 277 p. : ill. ; 21 cmISBN: - 9780141014593
- 153.4/4 22
- BF448 .G53 2007
| Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode | |
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Main Long
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Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | BF448 .G53 2007 (Browse shelf(Opens below)) | 21031/10 | Available | Z00040104 |
Browsing Martin Oduor-Otieno Library shelves, Shelving location: This item is located on the library first floor, Collection: Non-fiction Close shelf browser (Hides shelf browser)
| BF431 .I527 1997 Intelligence, genes, and success : | BF432.5.W4 K38 1990 Assessing adolescent and adult intelligence / | BF444 .J37 1994 Human capability : | BF448 .G53 2007 Blink : | BF448 .R63 2004 Decide & conquer : | BF455 .B74 1990 Acts of meaning / | BF501 .R39 2007 From vision to reality : |
Includes bibliographical references and index.
How do we think without thinking, seem to make choices in an instant--in the blink of an eye--that actually aren't as simple as they seem? Why are some people brilliant decision makers, while others are consistently inept? Why do some people follow their instincts and win, while others end up stumbling into error? And why are the best decisions often those that are impossible to explain to others? Drawing on cutting-edge neuroscience and psychology, the author reveals that great decision makers aren't those who process the most information or spend the most time deliberating, but those who have perfected the art of filtering the very few factors that matter from an overwhelming number of variables.
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