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Strategic brand management / Richard Elliott, Larry Percy.

By: Contributor(s): Material type: TextTextPublication details: Oxford : Oxford University Press, c2007.Description: xiv, 265 p. : ill. ; 25 cmISBN:
  • 9780195692280
  • 9780199260003
  • 0195692284
Subject(s): DDC classification:
  • 658.8/27 22
LOC classification:
  • HF5415.15 .E43 2007
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Holdings
Item type Current library Collection Call number Vol info Status Date due Barcode
Main Long Main Long Martin Oduor-Otieno Library This item is located on the library first floor Non-fiction HF5415.15 .E43 2007 (Browse shelf(Opens below)) 15497/08 Available Z00010471
Main Short Main Short Martin Oduor-Otieno Library This item is located on the library ground floor Non-fiction HF5415.15 .E43 2007 (Browse shelf(Opens below)) 15498/08 Available Z00010445
Browsing Martin Oduor-Otieno Library shelves, Shelving location: This item is located on the library first floor, Collection: Non-fiction Close shelf browser (Hides shelf browser)
HF5415.135 .C72 2003 Strategic marketing / HF5415.135 .W47 2010 Strategic marketing : HF5415.15 .B353 1999 Product strategy and management / HF5415.15 .E43 2007 Strategic brand management / HF5415.15 .L37 2003 Priceless : HF5415.15 .M54 2007 Product and brand management / HF5415.15 .M54 2007 Product and brand management /

Includes bibliographical references and index.

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