Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald E. Baack.
Material type:
TextPublication details: New Delhi : Prentice-Hall, c2004.Edition: 2nd edDescription: xxvii, 538 p. : col. ill. ; 28 cmISBN: - 8120324501
- 659.1 21
- HF5415.123 .C58 2004
Reviews from LibraryThing.com:
| Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Main Long
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Martin Oduor-Otieno Library This item is located on the library ground floor | Non-fiction | HF5415.123 .C58 2004 (Browse shelf(Opens below)) | 11796/07 | Available | Z00003897 | ||
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Main Long
|
Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HF5415.123 .C58 2004 (Browse shelf(Opens below)) | 12262/07 | Available | Z00004298 |
Browsing Martin Oduor-Otieno Library shelves, Shelving location: This item is located on the library first floor, Collection: Non-fiction Close shelf browser (Hides shelf browser)
| HF5415.12.S75 M38 2010 Marketing success stories : | HF5415.122 .L68 1991 Services marketing / | HF5415.122 .L68 2004 Services marketing : | HF5415.123 .C58 2004 Integrated advertising, promotion, and marketing communications / | HF5415.123 .E4 2015 Marketing communications / | HF5415.123 .I583 2003 Integrated marketing communication / | HF5415.123 .I583 2003 Integrated marketing communication / |
Includes bibliographical references and index.
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