Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.
Material type:
TextPublication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2007.Edition: 6th edDescription: xx, 648 p. : ill. ; 29 cmISBN: - 0131875523
- 9780131875524
- HF5415.13 .L5883 2007
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| Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Main Long
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Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HF5415.13 .L5883 2007 (Browse shelf(Opens below)) | 24211/11 | Available | Z00049135 |
Browsing Martin Oduor-Otieno Library shelves, Shelving location: This item is located on the library first floor, Collection: Non-fiction Close shelf browser (Hides shelf browser)
| HF5415.13 .K64 2000 Marketing management / | HF5415.13 .K64 2003 Marketing management / | HF5415.13 .L395 1997 Analysis for marketing planning / | HF5415.13 .L5883 2007 Services marketing : | HF5415.13 .L5883 2011 Services marketing : | HF5415.13 .L5883 2011 Services marketing : | HF5415.13 .M352324 2005 Marketing management : |
Includes bibliographical references and indexes.
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