TY  - BOOK
AU  - Woodruffe, Helen
TI  - Services marketing
SN  - 0333930800
AV  - HD9987 .I42 W8618 1995
PY  - 1995///
CY  - Delhi
PB  - Macmillan India Ltd.
KW  - Services marketing
N1  - includes bibliographical references and index
ER  -