TY  - BOOK
AU  - Brown,Stephen
TI  - Free gift inside!: forget the customer ; develop marketease 
SN  - 1841125466
AV  - HF5415 .B744 2003
U1  - 658.8 21
PY  - 2003///
CY  - Chichester
PB  - Capstone
KW  - Marketing
N1  - Includes bibliographical references (p. 255-290) and index
ER  -