TY  - BOOK
AU  - Allen, Michael E.
TI  - How to promote and advertise
SN  - 8183820158
AV  - HF5823 .A4 2006.
PY  - 2006///
CY  - New Delhi
PB  - Lotus Press
KW  - Advertising and promotion
N1  - Includes bibliography
ER  -