TY  - BOOK
AU  - Cant,M.C.
AU  - Machado,Ricardo
TI  - Marketing success stories
SN  - 0195780477
AV  - HF5415.12.S75 M38 2002.
PY  - 2002///
CY  - Cape Town
PB  - Oxford University Press
KW  - Marketing
KW  - South Africa
N1  - Includes bibliographical references
ER  -