TY  - BOOK
AU  - Cant, Michael.
AU  - Strydom, J. W
AU  - Jooste, C. J.
TI  - Essentials of marketing
SN  - 070215203X
AV  - HF5415 .C59 1999
PY  - 1999///
CY  - Cape Town
PB  - Juta & Company Ltd.
KW  - Marketing
N1  - Includes bibliographical references
ER  -