Managing new products : using the MAP system to accelerate growth / Thomas D. Kuczmarski.
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TextPublication details: Chicago, Ill. : Innovation Press, c2004.Edition: 3rd edDescription: xv, 274 p. : ill. ; 24 cmISBN: - 817649478X
- 658.5/75 21
- HF5415.153 .K83 2004
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| Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode | |
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Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HF5415.153 .K83 2004 (Browse shelf(Opens below)) | 5338/04 | Available | KCA005376 |
Browsing Martin Oduor-Otieno Library shelves, Shelving location: This item is located on the library first floor, Collection: Non-fiction Close shelf browser (Hides shelf browser)
| HF5415.15 .S25 1997 Managing product families / | HF5415.15 .S46 2005 Brand management : | HF5415.15 .S5 2009 Product management : | HF5415.153 .K83 2004 Managing new products : | HF5415.153 .N38 1986 Breakthroughs! / | HF5415.153 .T45 2013 Unrelenting innovation : | HF5415.2 .B453 2013 Qualitative consumer & marketing research / |
Includes index.
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