Strategic marketing management : a means-end approach / Mark E. Parry.

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Material type: Text

TextSeries: McGraw-Hill executive MBA seriesPublication details: New York : McGraw-Hill, c2002.Description: ix, 275 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Vol info	Status	Barcode
Main Long	Town Campus Library	Non-fiction	HF5415.13 .P336 2002 (Browse shelf(Opens below))	21483/10	Available	Z00040805
Main Short	KCA Kisumu Campus	Non-fiction	HF5415.13 .P336 2002 (Browse shelf(Opens below))	2739/08	Available	Z00032608
Main Long	KCA Kitengela Campus Library	Non-fiction	HF5415.13 .P336 2002 (Browse shelf(Opens below))	21484/10	Available	Z00040804
Main Long	Martin Oduor-Otieno Library This item is located on the library first floor	Non-fiction	HF5415.13 .P336 2002 (Browse shelf(Opens below))	14230/10	Available	Z00008626
Main Short	Martin Oduor-Otieno Library This item is located on the library ground floor	Non-fiction	HF5415.13 .P336 2002 (Browse shelf(Opens below))	14231/08	Available	Z00008627
Main Short	Martin Oduor-Otieno Library This item is located on the library ground floor	Non-fiction	HF5415.13 .P336 2002 (Browse shelf(Opens below))	20062/10	Available	Z00037853
Main Long	Martin Oduor-Otieno Library This item is located on the library first floor	Non-fiction	HF5415.13 .P336 2002 (Browse shelf(Opens below))	21053/10	Available	Z00039400

Includes bibliographical references and index.

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