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From Brand Vision to Brand Evaluation : The strategically building and Sustaining brands / Leslie de Chernatony.

By: Material type: TextTextPublication details: Boston : Butterworth, c2001.Description: viii, 293p. : ill, ; 23 cmISBN:
  • 0750646144
Subject(s): DDC classification:
  • 658.827 22
LOC classification:
  • HF5415. C666 2001
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Holdings
Item type Current library Collection Call number Vol info Status Date due Barcode
Main Long Main Long Martin Oduor-Otieno Library This item is located on the library first floor Non-fiction HF5415. C666 2001 (Browse shelf(Opens below)) 8212/05 Available KCA003612
Browsing Martin Oduor-Otieno Library shelves, Shelving location: This item is located on the library first floor, Collection: Non-fiction Close shelf browser (Hides shelf browser)
HF5415 .C54738 2007 Steal these ideas! : HF5415 .C588 2008 Tips and traps for marketing your business / HF5415 .C588 2008 Tips and traps for marketing your business / HF5415. C666 2001 From Brand Vision to Brand Evaluation : HF5415 .C6993 2000 Simplicity marketing : HF5415 .D92 2006 Business marketing : HF5415 .D92 2006 Business marketing :

Includes bibliographycal refrences and index.

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