Marketing strategy : planning and implementation / Orville C. Walker, Jr., Harper Boyd, Jr., Jean-Claude Larréché.
Material type:
TextPublication details: Boston : Irwin/McGraw-Hill, c1999.Edition: 3rd edDescription: xxiii, 393 p. : ill. ; 26 cmISBN: - 0256261180
- 658.8/02 21
- HF5415.13 .W249 1999
Reviews from LibraryThing.com:
| Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode | |
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Town Campus Library | Non-fiction | HF5415.13 .W249 1999 (Browse shelf(Opens below)) | 20853/10 | Available | Z00038783 | ||
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Main Long
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Town Campus Library | Non-fiction | HF5415.13 .W249 1999 (Browse shelf(Opens below)) | 20856/10 | Available | Z00038778 | ||
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Main Long
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Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HF5415.13 .W249 1999 (Browse shelf(Opens below)) | 20852/10 | Available | Z00038784 | ||
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Main Short
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Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HF5415.13 .W249 1999 (Browse shelf(Opens below)) | 20854/10 | Available | Z00038782 | ||
|
Main Long
|
Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HF5415.13 .W249 1999 (Browse shelf(Opens below)) | 20855/10 | Available | Z00038781 |
Browsing Martin Oduor-Otieno Library shelves, Shelving location: This item is located on the library first floor, Collection: Non-fiction Close shelf browser (Hides shelf browser)
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| HF5415.13 .P542 2017 Market-led strategic change : | HF5415.13 .R35 2007 Marketing dynamics | HF5415.13 .S7 2002 Distribution management : | HF5415.13 .W249 1999 Marketing strategy : | HF5415.13 .W249 2006 Marketing strategy : | HF5415.13 .W5476 2000 Marketing management / | HF5415.135 .K47 1998 Strategic marketing problems : |
Includes bibliographical references and indexes.
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