Marketing strategy : planning and implementation / Orville C. Walker, Jr., Harper Boyd, Jr., Jean-Claude Larréché.

By:

Contributor(s):

Material type: Text

TextPublication details: Boston : Irwin/McGraw-Hill, c1999.Edition: 3rd edDescription: xxiii, 393 p. : ill. ; 26 cmISBN:

Subject(s):

DDC classification:

LOC classification:

Reviews from LibraryThing.com:

Tags from this library: No tags from this library for this title. Log in to add tags.

Holdings
Item type	Current library	Collection	Call number	Vol info	Status	Barcode
Main Long	Town Campus Library	Non-fiction	HF5415.13 .W249 1999 (Browse shelf(Opens below))	20853/10	Available	Z00038783
Main Long	Town Campus Library	Non-fiction	HF5415.13 .W249 1999 (Browse shelf(Opens below))	20856/10	Available	Z00038778
Main Long	Martin Oduor-Otieno Library This item is located on the library first floor	Non-fiction	HF5415.13 .W249 1999 (Browse shelf(Opens below))	20852/10	Available	Z00038784
Main Short	Martin Oduor-Otieno Library This item is located on the library first floor	Non-fiction	HF5415.13 .W249 1999 (Browse shelf(Opens below))	20854/10	Available	Z00038782
Main Long	Martin Oduor-Otieno Library This item is located on the library first floor	Non-fiction	HF5415.13 .W249 1999 (Browse shelf(Opens below))	20855/10	Available	Z00038781

Includes bibliographical references and indexes.

There are no comments on this title.

to post a comment.

here

The KCAU Library